Dealers that stay in touch with their customers with best practice communications, reap the rewards of increased sales and service revenue, plus an overall greater level of customer satisfaction.

Lead Result automates these communications so that customers receive them consistently throughout their entire lifecycle. This allow dealers to focus on the day to day tasks of running a dealership while being assured customer communication is consistent and true.

After Sale, Thank You And CSI:

Each customer should be properly thanked post sale. They should be given an avenue to communicate with those in authority to express any positive or negative experiences. Giving customers this outlet allows concerns to be properly addressed prior to manufacturer inquiries. This is a key to keeping CSI scores high.

After Service, Thank You And CSI:

Just as with a new sale, each customer should be contacted post service and thanked for their loyalty. Making this communication increases satisfaction and solidifies loyalty.

Lease expiration reminders:

These communications are essential so that customers understand all of their options in their lease end period. Lead Result’s automation assures dealers that these communications are 100% consistent.

Service overdue reminders:

Customers appreciate being reminded of their factory recommended maintenance. This is another communication that increases loyalty, visits and business.

Service Appointment Reminders:

Every customer should get reminded the day before their appointment of its existence. This reminder dramatically increases customer show rates and customers appreciate the call.

Happy Birthday:

Not only do customers appreciate the warm wishes but car purchase rates are extraordinarily high near birthdays. Of course, dealers want their name in front of customers at this time.

Service Manger Introduction:

When a customer buys a new vehicle it is important for them to know that they have someone they can call when they have a problem or question. The service manager welcome message helps customers to feel good about having a point of contact.

Initial Service Reminders:

This is the fist service related message customers receive regarding their factory maintenance schedules.

Service Declined:

This message is a follow up for customers who have declined recommended service. This message offers customers an outlet to a service manager who can explain the importance and safety aspects of any service recommendations.
voice
For purposes of staying in touch with customers on a regular basis, no medium beats voice.
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email
Email is a medium that most dealerships are familiar with and one that is becoming more popular each day. Email’s power lies in the fact that it is interactive and inexpensive.
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direct mail
Direct mail is a staple in most dealer direct communication. Lead Result takes direct mail to a new level of tractability, offering direct integration to your DMS.
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survey
Want to know how your service team is performing? Want to make sure the buying experience was an excellent one?
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scheduling
In your emails, make it easy and convenient for your customers to set appointments to visit the dealership.
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